Prof. Rakesh Belwal

Prof. Rakesh Belwal

Prof. Rakesh Belwal

Phone: +968 26850100 Extn: 172
Location: Rustaq building

scopus LinkedIn GoogleScholar

Professor Rakesh Belwal has been working in the Faculty of Business for the past 15 years. He is also an Adjunct Associate Professor at the UQ Business School of the University of Queensland, Australia. He is specialized in Marketing and Electronic Business and has earned Prince2® and ITIL® 4 Professional certifications. Professor Rakesh has wide experience in teaching and training at different universities in India, Ethiopia, and Oman and has served the faculty as Acting Dean. He has published widely in journals and has won highly competitive research grants and consultancy projects. His research experience of conducting large-scale surveys in Oman concerning people’s perception of public transport, hypermarkets, fishermen’s training needs analysis, and perception of working women towards work-life balance has given impetus to research in the local context.


  • Ph.D. in E-Commerce, Kumaun University, India, 2004.
  • Masters in Economics, Kumaun University, India, 2001.
  • PGDBA  (Mktg. & MIS), Jaipuria Institute of Management, India 1998.
  • Bachelors in Physics, Chemistry, Maths, Kumaun University, India, 1993.

Teaching Interest

  • Marketing Management
  • Public Relations​
  • Research Methods
  • Operations Research
  • Electronic Business
  • Quantitative and Qualitative Research Methods​

Research Interest

  • Electronic business
  • Consumer behaviour
  • Services Marketing
  • Retail Marketing​​
  • Entrepreneurship and Small Business​
  • Women in Business
  • Tourism & Hospitality​​​