Sohar University, in collaboration with the International Congress and Convention Association (ICCA) Middle East, announces its official membership in ICCAUni, a global network of academic institutions shaping the future of the international business events industry. To mark this milestone, the first-ever ICCAUni Forum in the Middle East, titled ICCA ME Youth Forum 2025, will be held on 13th October 2025 at Sohar University, in partnership with the Oman Convention Bureau.
This collaboration reflects a shared commitment to developing the next generation of leaders in the global meetings industry by providing students and faculty with access to world-class resources, research, and networks.
Key benefits of ICCAUni membership for Sohar University focus on capacity building to upskill students and prepare them for job opportunities. This includes opportunities for research collaboration that enhance academic and practical knowledge, valuable networking with global industry professionals, and career development support through internships and job placements within ICCA’s extensive international network. Additionally, Sohar University gains increased global visibility as a leader in developing the next generation of business events professionals.
The upcoming ICCAUni Forum in Sohar will bring together students and industry professionals for a dynamic day of learning, discussion, and discovery. Delegates will engage on topics such as the future of meetings, emerging trends in sustainability and digitalisation, and Oman’s expanding role in the global business events ecosystem, all aimed at building capacity and equipping students with the skills needed for successful careers.
“This collaboration strengthens our shared mission to empower young minds, enhance academic contributions to the global meetings industry, and build bridges between education and business. The launch of the ICCAUni Forum in Sohar is a testament to Oman’s growing leadership and vision for the future,” said Anju Gomes, Senior Regional Director – Middle East, ICCA.
The ICCAUni partnership reinforces Sohar University’s commitment to academic excellence, innovation, and meaningful engagement with global industries—positioning it as a thought leader in Oman’s vision for economic diversification and human capital development.
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