Prof. Nur Naha Binti Abu Mansor

Professor Nur Naha Abu Mansor twenty-four [24] years career as an academic begin in Universiti Teknologi Malaysia, Kuala Lumpur, Malaysia. Nur obtained her PhD from School of Management, University of Bradford, UK in 2005 in Management. She is currently the Dean of Faculty of Business, Sohar University since December 2021. Previously, she was the Dean of Azman Hashim International Business School, Universiti Teknologi, Malaysia. She spearheaded as lead consultant on the development of the Malaysia Higher Education Action Plan 2022-2025. She has experience in leading the Social Value Research Group overseeing areas of research in social return on investment (SROI), technological interventions, and learning and development interventions. Nur lectures in areas of managing IT for business, leading talent, organisational change and development, and corporate social sustainability. Nur has successfully supervised twenty-four [24] Ph.D. students and around fifty [50] students at the undergraduate and Masters level in the area of business, information systems and management. Nur has authored and co-authored more than a hundred twenty[120] journal papers, conference proceedings, books, and book chapters. Her keen interest in human resource roles have rendered great understanding and focus to how line managers are deployed with HR roles effectively. She has held administrative positions as Director of Corporate Planning, Director of Community and Industry Centre and Director of Johor Innovation Valley, Malaysia. Nur’s knowledge of stakeholder engagement and needs analysis for corporate social responsibility (CSR) across national and international communities lend her to work across community-based participatory projects with communities in Laos, Cambodia, Indonesia, and the Philippines. She monitored and managed collectively research and development projects across multiple stakeholders and a total of RM10 million resulting in an annual achievement of performance income of RM20 million on organisation wide industry linkages and CSR projects across key economic areas. In addition, she authored and steered an impact analysis star rating framework to measure industry and community project’s sustainability and social return on investments (SROI) analysis. Nur’s current research interest focuses on energizing and impact of academia industry partnerships and human resource analytics.